The Tuborg Greenfest festival is a bright international project annually organized by the Tuborg beer brand. Thanks to this brand, residents of many countries have a unique opportunity to see live popular foreign rock bands that have long become cult all over the world.
The history of Tuborg beer
For the first time, the beer, called Tuborg, was brewed in 1873 at the Copenhagen brewery. The drink, named after the Thuesborg area where the distillery was located, quickly became a success in Danish markets. The main advantage of the new beer was not so much its taste as the bottling of the drink in glass bottles, which was practically a sensation for Denmark at that time.
In modern Russia, Tuborg beer is produced by the St. Petersburg brewery "Vena".
In 1880, producers decided to expand their product line and began to produce the Tuborg Green variety. The main ingredient used in the preparation of Tuborg beer is unique brewer's yeast, the recipe of which has been carefully guarded by Danish brewers for many years. A distinctive feature of the drink is considered to be a thick and long-lasting foam, which is an undoubted sign of the quality of beer. The audience of Tuborg consumers is represented by young people who prefer to lead an active lifestyle and not less active rest. That is why the brand sponsors the Tuborg Greenfest, which attracts thousands of its fans in the open air every year.
Tuborg Greenfest Festival
The brand invites the most famous and popular rock bands to the annual Tuborg Greenfest. The headliners of the festival have repeatedly been such monsters of rock and electronic music as Metallica, Jamiroquai, Linkin Park, P! NK, Fatboy Slim and many other world stars. For the first time Tuborg Greenfest was brought to Russia in 2005 - since then a huge number of the best musicians from all over the world have performed on its stage.
The Tuborg Greenfest is one of the most popular events in twenty seven countries.
Today, Tuborg Greenfest is one of the largest international festivals that offer young people high-quality modern music, excellent live sound and an inexhaustible source of positive energy. For performers, an invitation to perform at Tuborg Greenfest is also honorable - after all, over the years of its existence, this festival has become an indicator of high professionalism and demand. In addition, the stars appreciate Tuborg Greenfest for its excellent organization and, of course, for the opportunity to enjoy an unlimited supply of sponsored Tuborg beer.
